Introducing $WAM, my Social Money Experiment

It’s no secret I’m a fan of creative usages of crypto-tokens, and the resulting mini-economies they create. As a refresher, please refer to 2 seminal blog posts I wrote 4 years ago:

The Theory of a Blockchain Circular Economy and the Future of Work and

The Relationship Between Cryptocurrency Tokens, Value and Work.

Since then, I’ve had direct experience and involvement in the first social currency that showed a decent adoption, Steemit, as well as with Kin, another large-scale cryptocurrency for socially-minded mobile apps. 

[disclaimer, I was an early advisor to/holder of STEEM, and am currently on the Kin Foundation board, and hold KIN]

While both Steemit and Kin reward the end-user for their activity, the user is required to use their common currency, STEEM or KIN. There is nothing wrong with that model, as it fits a wide range of use cases. Kin, for example has been adopted by 57 mobile apps, and garnered more than 4 million monthly active users in that ecosystem who participate in a variety of earn/spend social actions.

This brings us to wondering: How about a personal token for a brand or individual that is tied to their unique online presence, and one they directly own, control and use to coordinate how value is created across their community’s touch points? 

That’s where Roll comes in. Roll is social (crypto) money that a personal brand can use to incentivize a variety of earn/spend activity for their community. Think of it like a personal loyalty points program, with the difference being:

  1. you receive and manage your points as crypto-tokens in a special wallet, which means that you have custody of these tokens, and no one can take them away from you or arbitrarily force an expiry date.
  2. you can spend them inside the community where you earned them, or across other services in the crypto universe- that’s the equivalent of using your United MilagePlus at a hotel or restaurant seamlessly.
  3. you can exchange them for another cryptocurrency like ETH or BTC without asking anyone for authorization, so the equivalent would be to redeem your mileage points for their actual face value in dollars/euro/etc, with the additional twist that these points might appreciate in value based on a various demand/supply factors related to the economic strength of that specific currency. 


To get this started, Roll has minted 10 million $WAM tokens, and that supply is fixed. It will never be increased nor change. Roll holds 12% of that supply, and I was given 2 million initial $WAM that I plan on distributing across the community I touch via this blog, social media or events I produce, such as the Token Summit. Every month, for the next 3 years, I will be issued a new number of $WAM that I can continue deploying. 

How do you start? 

You can earn $WAM via an action you take, or via a redeem code I share with you. 

Specifically, here are some options to consider:

  1. Redeem code: Just click on this link, and if you complete the steps which include signing-up for Roll (or downloading the App), you will find 100 $WAM auto-magically appear in your wallet. Note this is available only to the first 30 that respond within 3 days. So, it’s a one-time offer (and I will receive your email from Roll).

  2. Subscribe to any one of the 5 blockchain-related news content portals that I’m personally curating. Each new email subscription between June 10-15 that doesn’t un-subscribe for at least 1 week will receive 50 $WAM into their wallets. 

OnCoins - General blockchain market news

OnEthereum - Ethereum ecosystem news

OnDeFi - Decentralized Finance news

OnStablecoins - Stablecoins and Digital Currency news

OnDGov - Decentralized Governance and Decentralization news

3. Leave a comment on my blog with an idea on how to “spend” $WAM, and I will send you 200 $WAM. One idea could be to redeem them as a discount for a future Token Summit ticket, or potentially for early access to my next book, or something exclusively available to token holders, but I’m looking for creative/interesting/valuable ideas. 

As a sidepoint, last week, during a virtual presentation on Decentralized Autonomous Associations, I pre-announced $WAM and offered 100 $WAM to the first 50 users that subscribe to the Decentralized Governance news portal, and they will be receiving their $WAM shortly.

$WAM is an ERC-20 token. This means that the Roll wallet allows you to send your $WAM to another ERC-20 compatible wallet you may already own, and in the future, you will be able to trade it on the Roll Exchange (similar to Uniswap).

How do you spend $WAM? 

Currently, the “Spend” options for $WAM are limited, which is why I’m asking for feedback in point #3 above. Another spend idea  is that $WAM could be used as a currency to purchase a digital asset on the OpenSea marketplace.

Recap:

Sign-up to one of the curated news portals. Start here: OnCoins.org

Redeem the special code to earn $WAM if you sign-up and download a Roll wallet

Learn more about Roll. Here’s a great podcast the 2 founders, Bradley Miles and Sid Kalla. (Some of you may remember Sid as a speaker at the first Token Summit in 2017 when he was an analyst at Smith+Crown)

Or, download Roll for iOS on the Apple App store and Roll for Android on the Google Play store, and get familiar with it. 

Finally, here’s a handy FAQ on Roll.

Let the good times Roll with $WAM. I had to say it 😀.

Cryptocurrency Needs to Go Mainstream

I wrote a blog post on CoinDesk a couple of days ago, Defining Cryptocurrency Is the Best Way to Kill it.

It's a plea and a case for allowing cryptocurrency to become as pervasive as today's money in all of its applications variety, plus much more. It's also about the realization that the industry has tied itself in knots with various classifications and definitions trying to please regulators. Let's stop playing that game, so we can let cryptocurrency become accepted as an alternative digital currency that is here to stay for the long term.

Cryptocurrency inherits all of money's properties (as a unit and a store of value that is transferable, fungible, verifiable, divisible and scarce), in addition to adding unique functions that money doesn’t have:

  • its immutability is digital (the physical is gone)
  • it can be fungible or non-fungible (non-fungible is an innovation)
  • its policy governance doesn’t need to be centralized
  • it has very powerful programmable capabilities with imbedded logic (if-this-then-that)
  • its transferability is peer-to-peer (without central intermediaries)

If cryptocurrency is so much better than money, why are we erecting so many barriers for its adoption?

Please go and read this article, Defining Cryptocurrency Is the Best Way to Kill it.

Friday March 13 2020, AKA The Morning-After

Friday the 13th of March 2020 will be remembered as the morning-after. 

The morning-after North America came to grips with the fact that the Coronavirus is among us.

The morning-after US and Canadian stock markets tanked like they haven’t before, in decades. 

The morning-after global crypto-markets reached lows that set it back to December 2018.

The COVID-19/coronavirus situation has already done its damage, not just to human lives, but to the financial markets, and consequently it has affected people’s wallets, investments, and many businesses that will suffer, at least in the short term.

As if it wanted to punctuate the point, we now know that the Coronavirus has also hit a known Hollywood actor, a top NBA player, the wife of the Canadian prime minister, and the president of Brazil. That’s a good dose of celebrities at once for the mainstream headlines, pushing awareness, fear or knowledge to another level.

I don’t watch the crypto markets on a minute by minute basis, but I did so intermittently yesterday to better understand what was going on. Around 10pm EST, when I saw Ethereum dip into the 90’s and Bitcoin cross below the $4,000 mark, I said to myself - this is now overdone. 

Sure enough, shortly after 10pm, the crypto markets started to bounce back, in part due to short interest covering, and in part due to the traders’ realization that this was overdone.

That said, I expected the crypto markets to do better than the (traditional) markets, and I can’t understand why that didn’t happen. Cryptocurrency should have offered a flight to safety for those who were liquidating their stock equity positions and getting into bonds. Perhaps that was wishful thinking on my part. Others, such as Brian Armstrong, CEO of Coinbase were also surprised.

Either investors didn’t have enough confidence in cryptocurrency as a safe haven, or they didn’t have easy linkages to efficiently enact capital transfers from brokerage accounts into crypto-trading ones. Or maybe it was a bit of both.

Regardless of the real reasons (and there may be several of them), it is noteworthy that during this mayhem, stablecoin USDT’ trading volumes were higher than Bitcoin’s at $52B+ over the past 24 hours. That’s close to 35% of the total market crypto market cap (as of March 13th 2020). That doesn’t necessarily mean that $52B in stablecoin holdings are sitting in people’s accounts, but it could be a factor when demand starts to flow back into cryptocurrencies.


The US economy is getting a $1.5 Trillion stimulus package. What is the crypto-economy getting? Nothing. So, it will need to pick itself up on its own, and grow again. 

This is a challenge that the industry can tackle, and I believe it can do so if we continue executing on the following ideas:

  • Continue working on the best projects that highlight variety and innovation in the application of the blockchain, not just work on the technology itself.
  • Communicate in clear, precise and non-obscure language the benefits of specific implementations.
  • Don’t stop knocking down the barriers with regulators who are erecting them and being tough gatekeepers.
  • Continue funding the best projects, companies and ideas that promise to make the crypto market (as in usage) larger and relevant to the average consumer.

The good news is that the fundamentals of blockchain technology have not changed, and they have not been altered. The recent downturn in market prices is just another stress test on the sector. It can only emerge stronger and better than before, because it has been there before. Extreme volatility is part of the history of cryptocurrencies.

This is not a time to lose confidence, nor lose hope over the blockchain promise. The sector will emerge stronger and more resilient, I am sure about it.